There’s a reason why over 10 million people visit Okinawa every year – Japan's southernmost island is a natural wonder, with pristine beaches, friendly people and a unique local culture heavily influenced by its Southeast Asian neighbors. Its main city Naha is home to popular attractions such as Shuri Castle, Naminoue Shrine and the bustling central shopping district Kokusai Street.

But for most visitors, the main attraction is the magnificent mini islands and the crystal clear waters that surround them. Okinawa is a diver's paradise, with some of the world's top diving spots at Kerama, Miyako and Ishigaki Islands. The local cuisine is as distinctive as it is delicious – don't miss the famous goya champuru (stir fried bitter gourd, eggs and tofu), Okinawa soba and American influenced taco rice.

Places to visit in Okinawa

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Okinawa's most delicious treat!

Japan is famous for having its own particular food for each of its 47 prefectures.  Some foods are well known and served all across Japan; others are prefecture specific and only available there. This makes visiting each prefecture even more exciting, as you g

Taketomi - where time seems to magically slow down

Japan's most southern islands, the Yaeyama islands, are a popular travel destination for vacation hungry locals, as well as international visitors. And their popularity is easily explained: seemingly endless sandy beaches, crystal clear water, sunshine, lush f

Okinawa's coffee paradise

When you think of Okinawa, you think of endless sandy beaches, crystal clear water, summer, sunshine and island spirit. But did you know that there is a hidden paradise within the paradise? A paradise for coffee lovers? A place where you can smell the divine s